Tuesday 05 Feb 2013Everyday practice and water - Reflections on the upscaling of practice based approaches to water demand in the UK

Dr Alison Browne - University of Manchester

Room 170 Harrison 14:00-15:00

In her presentation she will reflect upon the research results of the ARCC-Water and SPRG projects, which were based on theories of practice but included a methodological experiment to 'scale up' these sociological and geographical theoretical approaches to quantitative and mixed methodology. The focus of the presentation will be the 1800 person practice based survey across the south and south-east of England and the analysis of which potentially reveals an alternative approach to 'customer segmentation' that could be applied in the UK Water industry.

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